Mavericks at Work: Three Big Questions
Bill Taylor, author of Mavericks at Work, is speaking right now, and he has raised three fundamental questions for all association leaders to consider in the areas of strategy, innovation and the human side of the organization:
+What ideas do you stand for?--It isn't enough to have great products and services. Maverick organizations are fighting for important ideas that will change their industries.
+How will you surface great ideas no matter where they are?--Most of the world's brilliant people will never work for your organization. But they doesn't mean they can't work with you.
+Why would great people want to work for you?--Paying more money is not a strategy for attracting great people. Maverick organizations treat the people side of the organization with the same discipline as other functions.
As an association leader, how will you and your organization answer these questions?