Is National Geographic Society’s Social Media Strategy Helping Their Image?
The Word-of-Mouth Marketing Association is pointing members to an excellent analysis of the National Geographic Society’s social media strategy. Evaluated by Lisa Braziel of a company called Ignite Social Media, the extensive piece highlights the best takeaways for other organizations, such as wise use of those little tabs on Facebook pages. It’s interesting reading and a fair critique for folks seeking great models to consider.
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