National Pro Bono Week: A Model?
A Northern Ireland professional association, Business in the Community, has developed for the UK what could be a great model for professional organizations worldwide: National Pro Bono Week, which has been held each November for the past four years. As part of the initiative, the association has reached out to other professional groups and companies to invite them to give “free support to the community and voluntary sector” for a week or even a day.
Response has grown quickly, with more than 1,100 hours of professional and technical assistance donated in 2006. Included were financial, information technology, and architectural assistance, as well as mentoring, media consulting, and leadership coaching.
What’s different about this give-back effort is that it crosses into many professional fields, uniting the entire sector for a week of positive community involvement and support. It also allows each profession to decide for itself how and where it will focus its pro bono efforts for maximum impact.
While the U.S. already has designated volunteer and philanthropic days in which some organizations participate, we have not looked outside of our silos to see if it makes sense to join forces with other professionals eager to benefit their communities. Maybe that’s a resolution worth considering in 2008.
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