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Our newest guest blogger, Virgil Carter, is off to a prolific start. I wanted to call attention to a comment he made to a post of mine from a few days back ("A major pet peeve and gross sign of silos").

Virgil asks four excellent questions that associations should ask themselves about any new product or service ideas -- or existing ones, too, for that matter.

I also liked his point about not knowing many people losing their jobs for lack of ideas, but plenty of people fired for not meeting bottom line results. That's quite a commentary. Tells me that too much reward is given for meeting the status quo and not enough emphasis is being placed on finding creative or innovative solutions to the many needs that are constantly evolving around us.